{"id":105474,"date":"2024-10-02T08:40:43","date_gmt":"2024-10-02T06:40:43","guid":{"rendered":"https:\/\/www.KGM Strategy.com\/?p=105474"},"modified":"2024-12-09T16:37:48","modified_gmt":"2024-12-09T15:37:48","slug":"how-to-decide-if-nearshoring-is-the-right-strategy-for-fashion-brands","status":"publish","type":"post","link":"https:\/\/www.KGM Strategy.com\/en\/insights\/is-nearshoring-a-suitable-strategy-for-your-fashion-brand\/","title":{"rendered":"Is nearshoring a suitable strategy for your fashion brand?"},"content":{"rendered":"
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Fashion brands are increasingly relocating their manufacturing operations from Asia to North Africa and regions closer to their primary markets. The Mediterranean region, including Egypt, Tunisia, and Morocco, now drives over 8% of European procurement<\/strong>, <\/span>showcasing<\/span> the powerful impact of nearshoring strategies<\/span>\u00b9<\/span>. Meanwhile, in North America, more than 90% of companies have adjusted their supply chains to mitigate risks<\/strong><\/span>\u00b2<\/span>, with Mexico <\/span>emerging<\/span> as a key nearshoring hub. According to BCG research<\/span>\u00b3<\/span>, executives are willing to sacrifice more than 2% of their gross margins to secure reliable <\/span>labor<\/span>, shorter lead times, and stronger <\/span>logistics<\/span> infrastructure. This shift, driven by logistical advantages, sustainability concerns, and evolving consumer preferences, is reshaping the global fashion supply chain landscape.<\/span><\/span>\u00a0<\/span><\/p>\n